What Is Blogging

  • question-mark3aThe word “Blog” comes from the term “Web Blog”.  Web Blogs became a popular and easier way to communicate once the Internet came along than past methods like having a Pen Pal, mailing cards or even writing emails.  With a “blog”, friends and families can communicate with everyone at one time by simply adding a blog post and allowing everyone to have access to it
  • When “blogging” first became popular, people used blogs as on-line diaries and journals.  One of the things that made it fun and exciting was giving family and friends the ability to comment on blog posts and interact with one another via their web logs.
  • Websites like MySpace, used mostly by teenagers and young adults  really helped blogging  explode in popularity giving users the ability to post something on MySpace page and other users/friends could respond and interact about whatever had been posted.  Posting photos, change themes and customizing MySpace pages to fit personal tastes, the latest trends, or simply rebel against parents made it even more exciting and fun for this generation.
  • Blogging became a new way of communicating with friends.  When other social websites like FaceBook and Twitter began to catch on, it closed the generation gap and kids found not only their friends had Facebook and Twitter accounts, they even found their grandparents “twittering” as a way to stay in touch.
  • “Twittering” is considered “micro blogging” because you are limited to 140 in each “tweet”.  Read more about Twitter and how to participate in the post “Six Easy Twitter Lingo “Twips”.
  • Because blogs offer dynamic content vs. static content with a standard HTML web page.  Search engines like Google have become more fond of blog sites because the content us much more fresh and up to date and therefore end up closer to the top of a search result in many cases.  With all of the talk about Search Engine Marketing and businesses trying to figure out the secret recipe to being indexed on page one of Google, more and more businesses are turning to blogs to create current content, make announcements and keep their clients up to date about their businesses.
  • For businesses, a blog could and really should include announcements, market updates along with any and all commentary having to do with the industry the business is serving.  The more relevant and important the information, the more people will frequent the blog.  Businesses who have blogs and depend on their blogs as a communication tool, need to commit to keeping their blogs updated and current.  Businesses who don’t make that commitment and are fortunate enough to make their way up to the front page of Google because of their blogs, will soon find their websites lost in the shuffle without such a commitment.
  • With regards to maintaining a company blog, it should fall under the specific job description of someone in the company who should be held accountable to keep it up to date.  In an ideal world, a blog is updated daily, but updating it two to three times per week is totally acceptable as well.
  • The big thing to remember is to provide your readers quality and relevant information.  Filling your blog with a bunch of fluff meant to keep search engines happy will not help your business in the long run.
  • Feel free to ask any questions you have regarding blogging or how to blog either below or on the “ask a question page”.

Happy Blogging! ~ Nadine

P.S. Thank you for taking your time to visit and hope you find the information useful. I hope to help you learn everything you want and need to know about blogging. I welcome your questions (site specific is good) and definitely your suggestions. I hope to answer your questions before they come up or when you find that you have one. By clicking on the Orange RSS Feed button on the left side of the screen, you will be automatically updated of new information available without having to "check in" to see what's new. It's the easiest way to keep up to date. Thanks again for stopping in, I value your time!

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